Demanda Health

Some recent studies conducted in this field:

• Prescribing Habits
• Identification of the best product positioning compared to major competitors on the market
• Detailing and sales practices
• Product Packaging
• Product Image
• Visual Aids – Communication
• Consumer Service Hotline / SAC
• Rx launch tracking
• Assessment of terms, names, pronunciation
• Heath and Eating Habits
• Event Assessment
• Creative Concept Test
• Validation of physicians segment activities conducted by the sales force
• Monitoring Prescriptions in Drugstores